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Do you own a $3,500 site?

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I do apparently.

One of my sites is a graphics site, serving up graphics to the masses of teens who love that kind of stuff.  It works very well and has some clever SEO stuff up its sleeve that I will probably go into on this blog at some point.  It earns pretty well too, it earnt well over $2,500 in the past year and that is taking into account an explosion I had last Christmas due to implementing adsense link units so this year it should do even better.

I received an email from someone last week asking if I would like to sell the site.  Interested in knowing more I responded asking him to make me an offer.  He offered $3,500 blind without even knowing any of the stats.  I presume he guessed at my traffic / income levels by how well I ranked in the SERPs for various difficult terms.

So what did I do?

I said no… but why?

Firstly I believe the site will, over the next year, earn the amount offered, but it also has the chance to earn more.  Plus I will be earning that amount every year unless something goes wrong.

Secondly the site has some very special SEO properties that I can leverage to help new sites I make.  Note I have not done this for my adsense challenge as I thought it would be cheating.

The best thing about it? Exactly 1 year ago someone offered to by the site off me for $400 and I almost said yes! It just goes to show how much difference 1 year can make to a site’s value and income.

Has anyone here sold a site (or had an offer on their site) for a fair bit of cash?

Related posts:

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  2. Starting your niche site

Chris About me, Make money online

  1. June 3rd, 2009 at 13:25 | #1

    If you have already made $2500 in the past year then what he offered is well below what the site is worth as you stand to make a whole lot more over time.

  2. June 3rd, 2009 at 13:28 | #2

    That’s what I thought Sire. Although from what I can tell sites usually tend to sell for 10-12months revenue.

  3. June 3rd, 2009 at 21:50 | #3

    I’d say you did the right thing keeping it, if you have seen that level of growth in the last year you’d ahve to assume it will continue to climb. If you see it level off or start to decline, thats often times when people will be tempted to sell.

    As far as my personal sites are concerned, I will generally keep them unless I get an offer thats at least 2-3 times it’s annual revenue. I know thats greedy, but oh well lol..

  4. June 3rd, 2009 at 22:00 | #4

    Yeah I thought so too! Cheers.

    I think your right though, for small sites 1 years earnings is probably sufficient. But as it is earning well, and hopefully will increase its definately worth keeping. My earnings have dropped 50% on it since the depression so when things pick up hopefully my earnings will!

    Ill keep my fingers crossed :)

  5. June 4th, 2009 at 04:28 | #5

    PS you still need to get me that 125×125 lol :-p

  6. June 23rd, 2009 at 14:45 | #6

    I completely agree with you. I think for sites which are on auto pilot, it really does not make sense to sell them unless you would prefer to cash it out / need cash. Else, keep it. It may or may not make that kind of money that you can sometimes sell it for, but then who knows. It also depends who strong the site is and how much you trust it and your SEO marketing practices.

  7. August 7th, 2009 at 08:39 | #7

    I was offered £125,000 for one of my sites last year, equivalent to about 5 years income from it. I turned it down on the basis that

    1. It’s a solid niche and I’m sure I’ll still be making money from it in 15 years time

    2. If it’s worth that much to them then I’m missing a trick.

    So I re-evaluated how I make money from that site and now it makes much more. Sometimes just having the offer is a good thing :)

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